Now Pet Shops Can Enter Glee Awards

The annual New Products Awards at Glee this year are to include a new set of categories within which, for the first time, pet shops and aquatics product retailers will be able to compete. To be judged alongside Pet Product Innovation and Aquatic Product Innovation competitions, the Retailer Awards will look for genuine innovations that have improved customer engagement, footfall, sales or provided real local benefits.

Retailers of all sizes are eligible to enter - under any of the following categories:

Buyer/Buying Team Initiative of the Year
This award will go to buyer/buying team responsible for buying, merchandising or managing a particular category or line, and should be able to demonstrate how they have delivered real business benefits.

Sales/Marketing Initiative of the Year
The award will go to an exceptional and original sales/marketing initiative or campaign.

Retailer of the Year
This award will go to a retailer - multiple or independent - that has excelled in one or more areas such as customer service or product range.

Green Initiative of the Year
Judges will be looking for a retailer that has made a green commitment which has provided a positive impact on the local or national community.

The winners are chosen by an independent judging panel. In the pet and aquatic sector Glee has announced the judges as:

Steve Fowler of the Pampurred Pets retail chain.
Sandra Pearce of the Pet Product Marketing UK trade magazine.
Corine van Winden of the Pets International EU trade publication.